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Get Traffic using Expiring Domain Names
By WebsiteHostDirectory.com
Each day 20,000 plus domain names expire and become available
for anyone to register. This is valuable if you are seeking a domain to
help you boost your traffic, or are looking to resell the names for a
profit.
Expiring domain names have been owned by at least one person
in the past. This owner may have built a website, advertised, submitted
to the search engines, or traded links with another website owner.
So why would anyone who made any kind of effort with a domain
simply let it expire? Well, here are just a few:
· The Author lost interest
· A company went out of business
· Simply forgot to renew the registration
· Could not afford the fees
For whatever reason, that domain is now available for the
taking; and you can take advantage of all that work. You could point it
at your existing domain or build a new site.
So, how do you know if a domain name even has expired traffic?
While you can never tell the amount of traffic that is going
to an expired domain name, there are some factors you can use to gauge
this. Here are a few:
Link Popularity
Link popularity tells you the number of URL’s or pages
that link to a specific domain name. Basically, the more links coming
to a domain name the higher the link popularity and the higher chance
of generating traffic. Additionally, a domain name with high link popularity
has a better chance of receiving better quality traffic.
Use our free link popularity tool
Alexa Rank
The Alexa rank is a measurement of a domain’s unique
visitor traffic and page views. The Alexa toolbar tracks how many users
visit a domain and grades those visits as rank. Alexa will normally drop
an expired domain name after seeing no page view traffic for 3 months.
So, if there happens to be a related Alexa rank, this is a definitive
resource for traffic.
Now if that Alexa rank is 1,000,000 or higher, then the
domain is really not receiving any traffic. You should look for a domain
with at least 100,000 that should translate into at least 2 visitors a
day.
Google PageRank
Google pagerank is a value from 1 to 10 that expresses the
popularity of a domain name based upon how many quality web pages are
linking into a particular domain name. Pagerank can be used for two main
reasons when acquiring an expiring domain name.
1. Building a website to boost your main website’s
pagerank
2. Take advantage of the traffic coming from the inbound links
If you have the Google toolbar installed, you can discover
an expired domain’s pagerank by typing the URL into your web browsers
address bar and looking for the pagerank to appear.
Try using this tool as well
Yahoo and Dmoz Listings
The previous domain owner may have been approved by a Dmoz
editor or even paid for inclusion into a search engine like Yahoo or Looksmart.
When you acquire a domain name that is expiring, you inherit these listings
as well. Do the research and search the directory for the name by simply
typing in the full URL for the domain.
A listing in any of the top ten search engines will not
guarantee traffic, but will give you a better chance of receiving quality
traffic. At the very least you can usually turn these domains around and
sell them for the value of the directory listings.
We have published a list of daily expiring domains names
that have the tools in place for you to conduct all of this research for
free.
As you can see, this is a very affordable way to gain near
instant traffic for your website. Try to purchase domain names that are
related to what kind of traffic you need. As an example; if you need webmaster
traffic, purchase domain names that have keywords that are appealing to
a webmaster not a cook.
Author: WebSiteHostDirectory.Com
Date: 12/13/2003
Email: mkt@websitehostdirectory.com
The WebSiteHostDirectory.Com is a resource for webmasters and consumers
looking to find a website hosting company or a quality expiring domain
name
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